Companies want to be more data-driven in their operations but turning this aspiration into a reality is difficult, expensive, and time-consuming.

While 73% of companies understand the business value of data and aspire to be data-driven, just 29% say they are able to turn data into action.

To accelerate time-to-value, leading decision-makers are turning to insights providers for help surfacing the insights that drive revenues rather than doing it all in-house.

According to Forrester Research, getting outside help correlates with better business results: Top performers outsource traditional data curation, data science, and analytics services.

In this Forrester Research report, you'll learn about:

• The common challenges associated with aggregating data and understanding analytics
• The end-to-end process that external insights providers use to turn data insights into business actions
• How insights services benefit from economies of scale and what they're doing to disrupt the data and analytics market